Empathy for Itch 2022 Launches with Pet Check List for Pet Owners – Yahoo Finance | Vette Leader

ROYAL CANIN® CanadaCAVD, CEVA Animal Health and Zoetis launch an annual campaign with tools to educate Canadians about pet skin health

TORONTO, August 11, 2022 /CNW/ -The annual Empathy for Itch campaign kicks off on April 3approx year, with an ongoing mission to educate and encourage pet owners to think more often about their pet’s skin health. The joint initiative of the Canadian Academy of Veterinary Dermatology (CAVD), CEVA Animal Health, Zoetis and ROYAL CANIN® Canada proposes the introduction of a “Pet Check” list, giving pet owners the opportunity to regularly check their pets at home and feel confident about what is healthy and what needs to be monitored in relation to their pet’s skin.

Royal Canin Logo (CNW Group/Royal Canin)

Royal Canin Logo (CNW Group/Royal Canin)

Skin health is often overlooked in pets, and when it comes to skin conditions, the path to relief is not a one-size-fits-all solution. Dermatological problems can be caused by many different things, including environmental allergies, allergies to certain components of your diet, trauma, parasites, other illnesses, or inappropriate bathing. It’s important not to wait for the pet’s behavior to indicate stress before taking action and visiting the vet for a proper diagnosis and an effective treatment plan.

being Watch for behaviors such as excessive scratching or licking, shedding, discoloration between toes from excessive licking, strong odor, “slipping,” and oily skin to ensure you catch signs of skin changes early. says Juanita Glencross-Winslow, Research Communications Specialist at ROYAL CANIN® Canada. “It’s easy to check your pet for changes related to their skin by making regular skin exams a part of your pet’s daily routine.

Since skin diseases in pets are not always easy to spot, home checks are a good first step. Conducting home health screenings is critical to preventative care because it allows pet owners to actively understand what their pet is going through. When a problem is identified, it is important to make an appointment with the veterinarian because the sooner a diagnosis is made, the sooner treatment can begin.

Stacking Habits

Habit stacking is an easy way to incorporate regular skin checks into a pet’s routine and to combine a new habit with an existing one. Including habit stacks before or after feeding or walking is a great opportunity to take a closer look at a pet’s skin health.

If you’re looking to take a closer look at your pet’s skin health, the following five simple steps allow for a quick exam of your pet’s skin that only takes an extra two minutes into an existing routine.

5 spot checks to best assess your pet’s overall skin health

  1. your pets Eyes should be clear and bright. Any redness or hair loss around them should be shared with your veterinarian.

  2. When looking at your pet skin and fur, it should not be red, scaly, dry or greasy. You can also take this opportunity to check for ticks or check for fleas with a flea comb.

  3. your pets ears should not be red, painful, smell, or have a discharge. If your pet scratches their ears or rubs their face across the floor, it may be a sign that their face or ears are itchy.

  4. paws can endure a lot, especially in winter in extreme cold or ice or in summer on hot roads. Check your four-legged friend’s feet regularly for redness, pain or sores.

  5. Your pet should be covered hair (unless it’s a Mexican hairless dog or a sphinx cat), so any bare spot warrants a trip to the vet. It’s much easier to treat skin problems sooner than later.

“With this year’s Empathy for Itch campaign, we wanted to equip pet owners with the tools they need to conduct regular home checks and gain a better understanding of what to look for when screening their pets.” says Meghan Hewitt, Trade Marketing Manager – Veterinary Division at ROYAL CANIN® Canada. “By empowering pet owners to feel in control of their pet’s skin health, with the support and guidance of their veterinary team, we can ensure pets receive the care they need and have the quality of life they deserve.”

When it comes to pet health, there is no better team than a pet owner and their veterinary team. The veterinary team is the best source of truth and support in tackling the complexities surrounding dermatological conditions to enable correct diagnosis and effective treatment. The key to success is teamwork, and pet owners should feel empowered to speak to their veterinary team if they are concerned about asking questions and answering them openly and honestly.

For more information about the Empathy for Itch campaign, management tips or tools for a successful first vet visit, visit our website at www.cavd.ca/empathy-for-itch.


ROYAL CANIN® is a global leader in science-based health nutrition for cats and dogs. Founded in 1968 by veterinarian Jean Cathary, Royal Canine has more than 50 years of experience in providing precise nutritional solutions. Passionate about creating a better world for pets, ROYAL CANIN® works with expert teams of nutritionists, breeders and veterinarians from around the world to ensure cats and dogs are at the heart of the innovation process. A subsidiary of Mars, Incorporated, ROYAL CANIN’s The diverse line of products is tailored to meet the unique needs of size, age, breed, lifestyle or therapeutic needs and is available at veterinary clinics and pet supply stores across Canada. For more information about ROYAL CANIN’s For Canadian operations, visit www.royalcanin.ca

SOURCE Royal Canine



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