Society for Financial Education & Professional Development and Foot Locker, Inc. Launch Financial Literacy – EIN News | Vette Leader

SFEPD training equips Foot Locker, Inc. team members with skills to increase their financial well-being and build wealth

SFEPD’s financial literacy programs teach individuals how to make smart financial decisions and prioritize the use of their money.”

— Ted Daniels, President and Founder, SFEPD

ALEXANDRIA, VA, UNITED STATES, Aug. 16, 2022 / — The Society for Financial Education & Professional Development, Inc. (“SFEPD”), a leading non-profit financial education company, today announced a partnership with Foot Locker , Inc. (“Foot Locker”), the New York-based sporting goods retailer, to teach financial skills to Foot Locker employees in the United States and Canada.

The education program empowers Foot Locker employees with the knowledge to make informed and informed financial decisions to maximize their income, accumulate retirement savings, and create wealth. The partnership with SFEPD is part of Foot Locker’s Leading Education and Economic Development (“LEED”) initiative, the company’s $200 million commitment to supporting the Black community through education and economic development.

“SFEPD is excited to partner with Foot Locker to teach employees tools to improve their financial literacy and skills,” said Ted Daniels, President and Founder of SFEPD. “SFEPD’s financial literacy programs teach individuals how to make smart financial decisions and prioritize the use of their money. Managing, saving and investing money is critical to financial success, especially in communities of color that often lack access to personal financial literacy and face economic inequality and injustice.”

“Financial literacy plays an essential role in building the wealth of individuals and generations,” said Patrick Walsh, senior vice president, growth and business development, Foot Locker. “Through our partnership with SFEPD, we are providing our team members with an essential resource to help them expand their understanding of personal finance, make informed financial decisions, and promote their financial well-being so they can build a stronger future for themselves families and their communities can.”

SFEPD’s bespoke financial training focuses on teaching Foot Locker team members important practical financial concepts to apply in their daily lives. To learn personal money management skills, Foot Locker team members participate in dynamic interactive sessions led by SFEPD financial literacy experts.

The program includes interactive virtual Zoom meetings and a series of 18 bite-sized financial education videos. The finance syllabus teaches important concepts, including:

• Budgeting, values ​​and financial goals
• Credit and debt management
• Investing and retirement planning
• Risk management (insurance)
• Estate planning
• Home ownership

SFEPD’s first financial kick-off training for Foot Locker attendees on budgeting, values ​​and financial goal setting reached over 1,000 people and received high marks from attendees including: “excellent session”, “informative – made me realize what steps do I need to take to budget better” and “I can’t wait for the next session!” SFEPD and Foot Locker plan to partner on future workshops and training as part of the LEED initiative.

“We applaud Foot Locker’s commitment to financial education for its employees, which will be an important building block in advancing economic equality in communities of color,” said Daniels.

About the Society for Financial Education and Professional Development
For more than 24 years, SFEPD, based in the Washington, DC area, has served as an award-winning nonprofit financial education and professional development organization that provides financial skills to people of all ages and backgrounds, with a focus on underserved communities. SFEPD is led by President and Founder Ted Daniels, a global leader in financial literacy. Learn more at

Media contact:

Theodore Daniels
Society for Financial Education and Professional Development
+ +1 443-614-2772
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